Transparency, traceability… the new foodservice marketing wave
We recently chatted with Katy Jones, FoodLogiQ’s chief marketing and strategy officer, about using the emerging world of applying technology to track each step of a food product from field to fork. OK, so what does traceability, recall management, supplier monitoring — “transparency” in general — have to do with sales and marketing? Well itRead more about Transparency, traceability… the new foodservice marketing wave[…]