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Food Brand Nation is a podcast dedicated to foodservice product manufacturers — specifically for marketing and sales folks.
Each brief show provides perspective on how to reach and influence customers based on feedback we receive from independent operators and DSRs every week.
The show is produced by the Association for Foodservice Distributor Representatives (AFDR) and Restaurant Product Finder.
Foodservice manufacturers often lend a hand during emergencies like tornadoes, hurricanes, fires and other natural disasters.
But responding can be challenge!
Let’s face it, there’s a reason why they’re called “emergencies.” While wanting to help, businesses can stumble when requests fall outside the daily business routine.
Mercy Chefs is one nonprofit that understands how upfront planning is so important when working with its donor partners.
Listen in as we talk with Gary LeBlanc, Mercy Chefs founder and executive director. And Thad Smith, executive chef at Sterno Products, explains how working with the relief organization simplifies Sterno’s cause marketing while providing huge value to affected communities.